Ammonia-free, odorless permanent hair color for a unique hair coloring experience. Hair is respected, and the scalp is treated gently.* Experience natural reflections, sublime shine, and perfect coverage. *96% of women are convinced by INOA

AMMONIA FREE COVERING Coverage of up to 100% white hair.

DURABILITY Permanent color. Long-lasting, durable permanent color.

LIGHTENING Up to 3 levels For vibrant shiny colours.

DEVELOPMENT TIME 35 min Total service time may vary.

Introducing iNOA, an exceptional hair color by L’Oréal Professionnel that brings a natural and captivating transformation to your hair. With its groundbreaking formula and innovative technology, iNOA redefines the standards of hair coloring, providing stunning results while caring for the health and integrity of your hair.

iNOA is a shade designed for those who desire a timeless and classic look. This rich, deep black color creates a striking contrast and adds an element of sophistication to any hairstyle. Whether you’re covering grays or simply seeking a bold change, iNOA guarantees flawless and long-lasting results.

The key to iNOA’s outstanding performance lies in its Oil Delivery System (ODS2) technology. Unlike traditional hair colorants that use ammonia as an alkaline agent, iNOA replaces it with an odorless and ammonia-free formula. This groundbreaking innovation provides a more pleasant experience during the coloring process, reducing discomfort and potential irritation on the scalp.

Not only does iNOA prioritize your comfort, but it also ensures optimal hair health. The ODS2 technology maximizes color penetration while minimizing damage to the hair fiber. By preserving the essential lipids and amino acids within the hair, iNOA guarantees incredible color results with up to 100% coverage of gray hair, all while keeping the hair’s natural shine and softness intact.

iNOA is part of the iNOA range, which features an extensive palette of shades for every preference and skin tone. From vibrant reds to cool blondes and rich browns, you can find the perfect hue to express your unique style. Each shade is carefully crafted to deliver accurate and consistent color results, ensuring satisfaction with every application.

To achieve the best results with iNOA, it is recommended to consult with a professional hairstylist. Their expertise will ensure the correct application technique, personalized advice, and customized solutions tailored to your specific hair needs. Professional stylists have the knowledge and experience to assess your hair’s condition, choose the most suitable shade, and provide additional care recommendations.

The application process of iNOA is straightforward, thanks to its creamy consistency and easy-to-use mixing ratio. The color cream is mixed with iNOA Oxydant, a developer specifically formulated to optimize the color’s performance and stability. The precise blend of color and developer guarantees accurate and predictable results, allowing you to achieve your desired shade with confidence.

iNOA offers exceptional color longevity, ensuring that your hair remains vibrant and true to tone for an extended period. Whether you’re attending a special occasion or simply want to enjoy your color for longer, iNOA delivers superior fade resistance, maintaining its intensity and radiance.

In addition to its remarkable color performance, iNOA cares for your hair’s well-being throughout the coloring process. The ODS2 technology minimizes damage, resulting in healthier-looking and more manageable hair. The lightweight formula of iNOA preserves the hair’s natural bounce, ensuring a silky and smooth finish.

To prolong the vibrancy and longevity of your iNOA color, it is essential to follow a proper hair care routine. L’Oréal Professionnel offers a range of post-color care products specifically designed to maintain the brilliance and health of your hair. These products are enriched with nourishing ingredients to provide deep hydration, protection, and color retention, helping you enjoy the stunning results of iNOA for an extended period.

Safety and consumer satisfaction are at the core of L’Oréal Professionnel’s values. iNOA undergoes rigorous testing and adheres to the highest quality

and safety standards. The formulation is dermatologically tested to ensure minimal risk of allergies or sensitivities. However, it is still recommended to perform a patch test prior to full application, especially for individuals with known sensitivities or skin conditions.

In summary, iNOA – Hair Color (Natural Basic) – L’Oréal Professionnel (60 g) is a premium hair color product that delivers a timeless and captivating black shade. With its innovative ODS2 technology, iNOA ensures exceptional color performance, full gray coverage, and optimal hair health. Enjoy the benefits of ammonia-free and odorless formulation, resulting in a comfortable and pleasant coloring experience. Consult with a professional stylist to receive personalized advice and achieve the best results. Explore the extensive range of iNOA shades to express your individuality and discover a long-lasting, vibrant color that keeps your hair looking beautiful and radiant. Trust L’Oréal Professionnel and experience the transformation with iNOA.